Adding on to its current contract with Playtech, Mecca Bingo has the company’s Omni-channel content, known as Playtech ONE across its retail, online, mobile environments.
‘We’re delighted that this strategically important project has come to fruition following the nationwide software agreement we signed with Playtech earlier this year,’ said Mohammed Zabed, Head of Slots at Mecca, in a press statement. ‘This is a bingo-first and goes a long way towards meeting our omni-channel strategy and, more importantly, our customer needs.’
We will begin to see a new marketing campaign in the coming weeks boasting the new software and content.